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Samson Properties

How Top Independent Brokerage, Samson Properties, Recruits Over 100 New Agents Per Month

For Donny Samson, CEO of Samson Properties with 3,600 Realtors and 29 offices in Virginia and Maryland, when it comes to recruiting, he's got nothing to hide. Having added 1,100 agents in the last year alone, he's pulling back the curtain and sharing his tried-and-true strategies for finding the best talent.

LOCATION
Virginia, Maryland, District of Columbia
SIZE
Offices: 24
Agents: 3600

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Pulling back the curtain: How top independent brokerage, Samson Properties, recruits over 100 new agents per month.

“Once agents see and hear about our tech stack, and find out it’s free to them, the deal is done,” says Donny Samson, CEO of Samson Properties. "The tech stack offered by Inside Real Estate's kvCORE Platform has been a game-changer for us."

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Through CORE PropertyBoost alone, we help our agents promote every listing they put on the market through Facebook. It’s produced a ton of leads and opportunities for our agents.

Donny Samson
CEO // Samson Properties

Not only does kvCORE have the complete tech stack from beginning to end, but it also consolidated a lot of things for me, including a website, CRM, and the ability to roll in lead generation with CORE PropertyBoost and social media with CORE ListingMachine and CORE Social.

Donny Samson
CEO // Samson Properties

Once agents see and hear about our technology, and find out it’s free to them, the deal is done. The tech stack offered by Inside Real Estate’s kvCORE Platform has been a gamechanger for us.

Donny Samson
CEO // Samson Properties

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